Stop losing customers you never saw coming.

FirstDistro is the early-warning system for B2B SaaS. We detect silent churn signals, explain why accounts are at risk, and tell you exactly what to do—before it's too late.

Live in 10 minutes · $99/month · No sales call

10 min
Setup time
4 weeks
Earlier detection
from $99
per month

Built for B2B SaaS teams who:

Have 100–1,000+ customers and can't manually track every account
Have a CS team of 1–5 people doing the work of 10
Are tired of enterprise platforms that cost $50k and take 6 months
Believe churn should be prevented, not just reported
Want to know WHO is at risk and WHAT to do about it

See which accounts are about to churn — before they tell you

Synthwave AI was your $250K ARR customer. They went silent. Four weeks later, they canceled. Below is what your dashboard would have shown—if you'd been watching.

ALERT: Health Score Dropped to 45
Synthwave AI
lauren.king@synthwave.ai
$250K ARR
Last active: 12 days ago
No activity for 12 days (was highly active)
Last page visited: Billing Settings
Open support ticket: "How do I export my data?"
AI Recommendation

High-value account showing exit signals. Schedule immediate check-in call. Offer quarterly review and feature roadmap preview.

This alert fired 4 weeks before they canceled.

The Scenario

Your $250K customer, Synthwave AI, was highly active.

Then they went silent.

This is what your dashboard would have shown 4 weeks before they canceled.

Track user journeys. Know when they get stuck.

Define critical flows like team onboarding, first report, or feature adoption — and get alerted when customers get stuck.

firstdistro.com/experiences
Step 1 of 2

Experiences

Smart Suggestions for B2B SaaS
TO
Team Onboarding
Track when 3+ team members active
FA
Feature Adoption
Track key feature discovery
FR
First Report
Track time to first insight
See exactly the customer journeys you'll track before any events fire. No surprises.

Get alerted when high-value accounts get stuck.

When prospects stall in critical flows, alerts fire to Slack, email, or your CRM — so your team can intervene before they abandon.

firstdistro.com/integrations
GMAIL
🚨 Synthwave AI stuck in Team Onboarding (3 days)
Deal size: $250K ARRTrial day 5 of 14
SLACK
🚨 Enterprise trial stuck: Synthwave AI
Only 1 user active after 3 daysView Dashboard →
Attio
ATTIO
Task: Help Synthwave AI onboard their team
ACV: $250KDue: Today • Priority: Critical
Automation

Autopilot: Interventions that run themselves

When a customer starts drifting, Autopilot sends the right message at the right time—automatically. No more manual outreach to 50 at-risk accounts.

  • AI-crafted emails based on why the account is at risk
  • Smart cooldowns prevent over-messaging
  • Tracks whether interventions actually improved health
  • Scale CS without adding headcount

"It's like having a CS rep who works 24/7 and never forgets a follow-up."

Autopilot Active
3 actions today
Auto-sent 2 hours ago
Opened
TechFlow Inc.
"Hi Sarah, noticed your team hasn't logged in this week. Want to hop on a quick call to make sure everything's working?"
Health score:
4552
+7 pts
Queued
DataSync Corp — follow-up in 2 days
CloudOps — check-in scheduled

Fits into how your CS team already works

One script tag. Live in minutes. CRM integrations add deal context to health scores.

Slack
Real-time alerts
Attio
Attio
CRM sync
HubSpot
CRM sync
JavaScript SDK
Any framework

Ready to catch churn before it happens?

Set up in 10 minutes. See your first health scores today.Simple pricing. No hidden fees. No sales call required.

Most Popular

Growth

$99/month

Billed monthly

For B2B SaaS with 100–300 customers

Best for: Series A startups, bootstrapped SaaS, first CS hire

  • 150 customer accounts/month
  • Unlimited events tracked
  • Real-time health scoring
  • Predictive churn alerts
  • AI recommendations
  • Customer timeline
  • 365-day data retention

Scale

$249/month

Billed monthly

For B2B SaaS with 300–1,000+ customers

Best for: Series B+, growing CS team, multiple product lines

  • 500 customer accounts/month
  • Unlimited events tracked
  • Real-time health scoring
  • Predictive churn alerts
  • AI recommendations
  • Customer timeline
  • 365-day data retention

Every month without early warnings, you're losing customers you could have saved.